| Over 70 per cent of the human body is made up of water. | |
| The Recommended Daily Allowance of Water is 2Ltrs for the average adult. | |
| 70% of the worlds freshwater exists as ice in glaciers or ice caps. | |
| In a typical home only 4% of water is used for drinking and cooking. | |
| Britons consume approx 36Ltrs of bottled water per annum (versus 100Ltrs average European consumption). | |
| The brains tissue is made up of 85% Water. | |
| Continually drinking water can improve concentratoin by up to 40%. | |
| I said it improves your concentration! | |
| 60% of 'hunger pains' are not actually indicative of hunger, but of dehydration. |